For this project I was to re-design a multi-pack of my choice. I chose to re-design Bang Energy Drinks multi-pack of four. I needed to consider both what the customer sees on the shelf, as well as what they see when they take it home and open the package. What will they see when they buy the product and what will they see when they consume it?
Bang energy drinks is not something I partake in often, but I thought it would be a fun challenge to attempt to re-design since in the past, their designs haven’t been that great. I would market this product with just the can instead of the outer package. Currently this is what the company is doing and just selling muti-packs as they come and mostly focusing on the
inner packaging.
inner packaging.
Final can design
Final Package Design
presentation